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Game Development & Esport

For over a decade, we have supported the game development industry, from independent studios to AAA game producers. We advise teams that create, publish, and commercialize games, helping them navigate the complex legal environment of production, distribution, and global sales of digital products.

We work on projects covering the full lifecycle of a game: from studio structure and collaboration models, through production and publishing contracts, to monetization, marketing, and long-term product maintenance. We also support the use of new technologies — including AI-based tools — in game development, ensuring the protection of content rights, data, and accountability. Additionally, we advise on esports, particularly in organizing tournaments, collaborating with players, sponsors, and media partners.

What We Help With in Game Development & Esports?

Studio Structure and Development

We advise on choosing and designing the form of operations, group structures, and collaboration models tailored to the scale and growth plans of the studio.

Game Sales and Distribution Models

We design safe sales, distribution, and monetization models for games — including digital sales, platform-based sales, and long-term product maintenance (live ops).

Production and Publishing Contracts

We negotiate and prepare development, publishing, licensing, SLA, MSA, and international contracts, leveraging our experience in cross-border projects.

Documentation for Players and Users

We create and standardize legal documentation for games and platforms, including EULA, terms of service, and privacy policies.

Intellectual Property in Games

We secure copyright and licensing rights for games, assets, content, music, and technologies, including issues related to credits, personal rights, and creators’ rights.

User-Generated Content (UGC) and Player Community

We advise on user-generated content (UGC), mods, community content usage rules, and relationships with players and streamers.

Data, GDPR, and Technologies

We implement solutions for data protection, cookies, and analytics, considering the specifics of games, platforms, and online communities.

Marketing, Social Media, and Game Promotion

We provide legal support for promotional campaigns, contests, social media activities, and collaboration with influencers, creators, and media.

Esports and Tournament Organization

We advise on organizing esports tournaments and leagues, contracts with players and teams, sponsorship and advertising collaboration, and event and broadcasting regulations.

New Technologies and AI in Game Development

We advise on the use of AI-based tools in game production — particularly regarding content rights, accountability, data, and licensing models.

Disputes and Legal Protection

We represent clients in court and arbitration disputes related to game development, intellectual property, contracts, and distribution.

Scope of Support

  • Support in designing collaboration models and forms of game dev studio operations
  • Development, publishing, and licensing contracts
  • Sales, distribution, and monetization models for games
  • Preparation and verification of user agreements (EULA) and documentation
  • Designing and negotiating IP protection contracts
  • Preparing rules for community content usage (UGC)
  • GDPR and data in games and platforms
  • Legal advisory for marketing campaigns
  • Legal support for esports tournaments, leagues, and projects
  • Use of AI in the game production process
  • Court and arbitration disputes in the gaming industry

Let’s discuss the best solution.

Managing partner, attorney at law

+48 512 243 919

Marta Żukowska

Counsel, attorney at law

+48 531 571 901

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